[Industry Speaker Series] “Step Out Of Your Comfort Zone”: A Sharing By Chief Marketing Officer Of One Mount Group

April 20, 2021
  • Who are your customers? What are their consumption behaviors?
  • How much are they willing to spend on your product?
  • What do they really need?
  • How to approach them most effectively?

These were the questions that Mr. Nguyen Ky Thanh, Chief Marketing Officer (CMO) of One Mount Group was asked during his fireside meeting with students from the College of Business and Management, VinUniversity.

Following the Industry Speaker Series, where leaders and experts from various fields are invited to VinUniversity for intimate sharing sessions, Mr Nguyen Ky Thanh arrived at the fireside meeting with many inspiring stories based on his own experience in Marketing.

Mr. Thanh believed that creativity and the generation of bold ideas are the backbone of marketing. In the pursuit of the industry, be ready to step out of your comfort zone, stay up to date and be relentlessly curious about the world. “New experiences and our own perception of the world will enable us to have an endless well of inspiration” said Mr Thanh.

Mr. Thanh has been pushing his boundaries since. He has worked across various roles in entertainment, art & culture and technology at leading companies such as Atlantic Records, VSCO, Warner Music, YouTube and Google. Mr. Thanh is the current Chief Marketing Officer (CMO) at One Mount Group – a tech company with the vision of building Vietnam’s most trusted technological ecosystem, empowering all people and businesses to realize their full potential. He is responsible for building and safeguarding One Mount Group’s image, brand and vision and bringing the company’s products closer to the customers.